Monday, 9 December 2019

Why employee engagement is crucial to business success?

Running and scaling a business is not a one-person job, the one-man army concept fails to suffice and attend to the diversity of the business in today’s dynamic landscape. The stepping stone for forming a scalable and sustainable business having a team of people who are not only dedicated to the company but also have their individual interests aligned with the ultimate mission of the company.
Choosing the right resources for your venture is the key to its sustainability. Supplementing that is retaining your resource, the resources here being your employees. The growth of your organization is linked to the personal growth of the people working there. Making it more transparent helps to fulfill the growth objectives of both the parties. The topic of interest here is how to keep your employees engaged and motivated to drive the growth of your company.
At the center of this discussion is the concept of  Employee Engagement. Employee engagement is a fundamental concept that gives emphasis to employee satisfaction and performance, it incorporates creating the right work atmosphere for people at work.
The importance of employee engagement could be established in research findings that have inferred that organizations with an engaged workforce have outperformed their competition.
In a layman’s term it is all about creating a work culture where Monday Blues is a myth people are dedicated to improving their performance and optimising their output.
It’s more about creating a reciprocal relationship between the employee and the organization or employer so that they have their interests aligned and could mutually benefit from each other’s effort in building a successful organisation.
So, there is a two-way commitment based on trust and integrity. Employee engagement surveys have been developed specifically to measure the performance, strategic alignment, competency and satisfaction of contributors. 
Understanding what employee engagement is should also be in the context of what it’s not and what all defies a good employee engagement mechanism. This fails when people are intoxicated by the work culture and feel trapped in their present work environment. It could be due to various factors, people might feel bound by their prior commitment to the firm in light of manipulation and extreme micromanagement.
Employee engagement is more performance-centric, meaning the soul purpose of employee engagement is not just employee satisfaction but also driving employee’s performance to more optimum levels. Human resource is the most crucial factor when it comes to running a successful business.
Your employees are the lifeline of your business. There should be a balanced approach to increase employee centric engagement, the emphasis should be on both aspects, employee satisfaction and performance optimization.
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Wednesday, 4 December 2019

Financial Challenges & Fixes for Start-ups

Glancing at the Funding Scenario
India moved up the ladder in the Ease of doing business approach recently, climbing up by 23 points in the global index, It’s 2019 ranking for ease of doing business stands at 77th place globally. What has changed in the past few years is not just the ranking in the index but the whole startup ecosystem in the country, specially the financial landscape.
With hundreds of start-ups coming into existence each year the country has surely consolidated and reassured returns for entrepreneurs who are striving hard to provide more and more jobs for the aspiring youth of the country with the progression of their company.
Apart from the regulatory hurdles what sticks as a major roadblock in the economy for start-ups is the lack of proper financing for the new businesses. According to research reports, the seed-stage funding of Indian start-ups declined from USD 191 million in 2017 to USD 151 million in 2018.
Now with the dump in the funding and exponential growth in the number of emerging start-ups has let to fund scarcity in general. On one hand the funding has dragged down, on the other hand the number of start-ups is ever-increasing this has created a situation of intense competition among the start-ups for the seed stage funding. This drives out the less competitive in the game and it has also made survival of the fittest as the norm.
Overcoming Financial Challenges
Now in this cutthroat competitive environment what one can do is maintain prudence in terms of expenditure and revenue management. Maintaining fiscal discipline in the contemporary is extremely vital for the sustainability of the business in the market. Here are a few points that you can work around for improving your financial stand.
Budgeting and Forecasting
The first thing that you should do while planning for your business operations is creating a detailed budget for your operations by forecasting the estimated cost that will be incurred and the revenue that will be generated in the future.
Maintaining a little flexibility in your budgeting process is also advisable given the dynamic nature of the business. Aligning the budgeting and forecasting with your short & long term goals is also equally important for the business as it provides more clarity on prioritization.
Working Capital
This is one of the mainstream problems that new entrepreneurs come across in the initial phase of their operations. The situation arises due to a lack of proper planning for the day to day operations of the business. Working capital is the most essential element for any business, it’s advisable to maintain at least 6 months of working capital to avoid any kind of monetary crunch for your daily functioning.
Profit Margin
Capitalism is the ultimate quest for the maximization of profits. What you need for growing your business without outside monetary aid is good profit margins on the products and services offered, that are high enough to keep you afloat in the near future.
Reducing expenditure to minimum and keeping the fixed costs to minimal is one way of increasing profits. The other way is optimum pricing of your products, the price point should be high enough to gain your decent profit margins.
Cash Flow Management
Cash flow management as the name suggests tracks the flow of cash into your business on account of income and the outflow from your enterprise on the account of expenses. Staying on top of the cash flow management not only gives you obtain insight into your daily expenses and gains but also helps you in budgeting for the future.
Learn more on the link below:
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Monday, 2 December 2019

Optimizing Influencer Marketing

Influencer marketing has been the buzz word in the online and digital marketing space. The idea of celebrity endorsement using content marketing technique has gained popularity in the last few years. It proves to be one of the most efficient and return-oriented marketing techniques out there to promote your products or services to custom audience segments. Influencer marketing is a strategy that identifies people who have a robust influence on a brand’s industry and the target audience. The trick here is to find the right influencers in your niche and see if your target audience is in their follower’s list or not. If you find them it’s a bingo!
The subject of online marketing is vast. The usage of an organic search engine optimization company could supply you with the best selection of high-quality advertising and marketing strategies to assist your organization in improving online or local achievement. Of course you’ve got to use techniques to persuade your prospects to purchase the product too.
Online marketers are assured they do not waste their money on folks that are not the target consumers of their goods or services. Marketing via e-mail is a potential approach to earning sales from new clients and to upsell new services and products to present clients. It is something that businesses must have in order to boost sales and capture more customers. Influencer Marketing is not exclusive to other forms of online marketing rather it complements and is aided by other marketing techniques.
Optimising the influencer marketing requires you to define a marketing goal and concentrate on authentic storytelling around the product that will help the audience connect on a personal note with your mission. Using data analytics to derive meaningful inference about the engagements and potential customers also plays a crucial role online generating adequate returns.
Searching through hashtags which you would use for your brand is a good way to come across influencers who’d appreciate what you’re offering, in addition to the followers they have. With the addition of a theme element, you are able to make your content attractive. Influencer marketing permits brands to break in that circle of trust in a manner that feels organic and welcomed because it’s relevant, dependable, and relatable.
The best method to have a thriving social networking marketing campaign is to comprehend your goals and marketing objectives beforehand. Attraction rather than promotion is the new way to gain potential customers using influencer marketing.
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Monday, 18 November 2019

The Importance of Contextual Learning

Contextualization in General

In this hyper globalized world, personalization has been the key driver of effective marketing and exponential growth. Contextualization of things has become the norm. Be it the banking industry or the mass media OTT platforms, every service-based industry is using contextual marketing for better customer targeting and increased conversions.
For a more grass-root level understanding let’s see how contextualization and personalization have been working in the OTT sphere. Ever got recommendations after watching a Netflix show? Wondered how they have managed to suggest only your type of thing? Well, that’s a result of their smart machine learning algorithms which are redefining personalization & contextualization. What it’s doing here is increasing the probability of you watching their recommendations as it aligns with your area of interest.

Contextual Learning

Applying a similar approach to the education sphere we have developed the concept of Contextual Learning. If we go by the definition, Contextual Learning is a constructivist theory which states that learning takes place when teachers are able to present information in such a way that students are able to construct meaningful inferences based on their own experiences.
Contextual learning has become the need of the hour today in the education industry. The traditional methods of education emphasize a one size fits all approach, on the contrary, the contextual learning experience encourages learning in light of meaningful experience so that the students or the audience can relate with the teachings of the subject matter on a more personal note.
Let’s consider a classroom scenario where your physics teacher is trying to explain the concept of Inertia. The first approach takes the usual textbook definition and some elaboration of the topic with complex jargon, in the second method you’ve been asked to imagine an incident when you suddenly pulled the breaks of your car and felt Inertia. What will be a more effective way to do it? The second method is an obvious answer.
This learning in a context not only speeds up the whole learning process but also nurtures a positive learning experience by instigating curiosity in the minds of the learners as they are more likely to relate with the content presented.
You can’t judge a fish by its ability to climb a tree, similarly, there can’t be a single model of teaching and learning that will be effective for all the students, especially when the students here are normal human beings rather than bots, possessing a high degree of variability and subjectivity. Also, any kind of learning experience should be facilitated after taking the person’s area of interest into account and not through a generic approach. 
The application-focused approach of contextual learning puts things into perspective. What’s equally important to contextualization if not more is the indigenization of the content that is to be taught to the learner. Indigenization here means enhancing curriculum competencies, educational resources and the overall learning process in relation to the bio-geographical and social-cultural setting of the targeted learners. This will help the learner to connect with the subject matter on a more personal note and will make it more relatable for them.
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Thursday, 18 July 2019

Forum New Sites

An Internet forum, or message board, is an online discussion site where people can hold conversations in the form of posted messages.[1] They differ from chat rooms in that messages are often longer than one line of text, and are at least temporarily archived. Also, depending on the access level of a user or the forum set-up, a posted message might need to be approved by a moderator before it becomes publicly visible.
Forums have a specific set of jargon associated with them; example: a single conversation is called a "thread", or topic.
A discussion forum is hierarchical or tree-like in structure: a forum can contain a number of subforums, each of which may have several topics. Within a forum's topic, each new discussion started is called a thread and can be replied to by as many people as so wish.
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Tuesday, 16 July 2019

Forums & Profiles

The PROFILES project – divided in eight work packages (WP) – aims at disseminating (WP8) Inquiry-Based Science Education (IBSE). To achieve this, the PROFILES partners are using and conducting innovative learning environments (PROFILES type Modules; WP4) and programmes for the enhancement of teachers’ continuous professional development (WP5). Both supportive action strategies are supposed to raise the self-efficacy of science teachers to enable them to take ownership in more effective ways in science teaching (WP6), so as much students as possible should benefit from the PROFILES teaching modules and approaches (WP7). All participants involved in the PROFILES project are supported by stakeholders from different areas of society (WP3).



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Wednesday, 3 July 2019

Forums and Profile Sites


Your device serial number, and your carrier and country, can be a huge help to us as we try to understand and solve issues. We can look at data from your phone to find clues.

So, please update your profile with current phone, carrier and serial number. Please make sure that the options under Settings > Motorola Privacy are on as well. And if you are posting for help, let me know (just reply on your post) if it's okay for me to look at your apps to see if they are a source of problems.


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